A part of the SportsLeader methodology is the Circle of Virtue.
Know - Know the virtue personally
Value - Make it yours, internalize it
Live - Live it because YOU want to, not because Coach makes you
Transmit - Share it with others
A beautiful example of this is Maria Frohlich. She is a 17 year old HS Senior who is a 7th-8th grade cheerleading coach at Cincinnati St Gertrude.
She is taking what she has learned from her parents, teachers, and coaches and now choosing to give and share with others.
Here is a video of Maria sharing her testimony.